Design is critical

Providing user-focused and objective orientated web design and internet marketing based on a solid foundation of analytical data, experimentation and personal experience.

Search engine optimisation Portfolio

  1. Search engine optimisation

    Achieved position 3 out of 1,370,000,000 in Google.com for the keyword “go green”, with a zero budget

    I came up with the idea of creating a green blog to help promote The Consortium’s environmental credentials. I designed the site, built the theme and promoted the website in search engines by manually building links and writing link-worthy content as often as possible.

    The result has so far been 3rd position in Google for the keyword “go green” and many other high rankings, without spending any money to promote the site. The website has not only achieved it’s original goals, it is also helping support The Consortium’s overall search engine power by strategically linking back to our eCommerce enabled websites.

    Skills/Software Used

    • Link building
    • Social media marketing
    • On page optimisation
    • Blogging

    View this search engine result live

    Go Green Google results demonstrating search engine optimisation
  2. Search engine optimisation

    SEO for The Consortium: Achieved top rankings for top keywords and a 2 year positive trend

    Over the years I have developed an extremely effective system for improving search engine rankings for one or more websites at a time. For The Consortium I developed a system of continuous improvement, where by I would achieve the number one ranking for a chosen keyword, while adding further keywords to my list and optimising the website for the additional keywords every week. The result has been a positive trend in average search engine rankings for two years.

    Skills/Software Used

    • WordTracker and other keyword tools
    • Yahoo Site Explorer
    • SEOMoz
    • Landing page optimisation
    • Link building

    View this example live

    School Equipment example of search engine optimisation